Online Advertising

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When the internet started in 1960 by defense department of the United States of America, maybe no one thought that one day it would cover all over the world, and change to the main device of the communication, but it is changed now, and every part of the community is covered by, from government to private and large to small businesses. Internet facilitated the communication, business, education, and etc. By internet a new form of advertising, online advertising, is created, and is expanding every day. It would be the main form of advertising in future and the most specialized form of it.

                More features of the internet are promoting every day, as more people are attracting in. By extending the internet among people, online advertising, as a new form, is expanding and familiarizing with, everyday. Online advertising is changed to advantageous and widespread business, and is able to attract more people and influence them. Using online advertising to improve a business and introduce it to customers is widely spreading. It is much cheaper and worldwide than the traditional kind of advertising which is mostly limited and more expensive. More than one billion people are available on the internet which means online advertising is targeting this huge number of people. Internet and online advertising made business more worldwide, and now it is possible to advertise goods from Europe so far away, countries in south and central Asia that are facing with growing markets.

                In central and south Asia the number of internet users is expanding swiftly, so internet advertising is improving fast, and investing in, is more beneficial and economical. By expanding the internet in this important region of the world, everything will be changed from its traditional to modern form, so traditional forms of advertising needs to be changed and updated. By high quality of online advertising, could influence the vast part of the community which is involved in the internet every day. Central and south Asia would be one of the most important economic poles of the world in near future that by internet expanding, online advertising would be flourished extensively.

                So, developed communities are increasing, and internet would be available for more and more people, that online advertising could target them and present them everywhere and anytime. So, online advertising needs to keep itself updated. High quality online advertising would be changed to the most powerful and widespread way of advertising all over the world especially in developed countries, in near future.

About the author


Ahmad Shafi Raouf was born in 1990 in Herat province of Afghanistan, graduated from high school in 2008. Then started BBA in 2009 in Ishraq university of Herat city, Afghanistan. He is studying now in seventh semester as a senior, and is planning to get his masters degree. He started…

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