I can't tell you how many times I've been asked for links to the 12 tips. Here's an ebook with them all!
I recently ran an experiment that produced some pretty amazing results. I'm talking a penny for a website click and a few pennies for a webinar registration types of results. Participants were actively complaining when they weren't seeing my ads.
I know this sounds too good to be true. I get it. I've seen these kinds of reports before. But the approach I took here was to use ads in a completely different way. No tricks. Just surfaced exclusive content that people begged to see.