Nowadays the launch of trailers of bollywood movies are so hyped and talked about that one might feel that they are the premieres of the B-Town movies. Recently, the launch of the trailer of the movie “Happy New Year” was held in such an extravagant way that anyone can mistake it to be the actual premiere of the movie. Each and every member of the cast was present at the event and held back themselves till dawn to give interviews regarding their movie. Imagine this was just a trailer launch.
The media industry, especially the movie industry has grown quite extensively and thus the market has broadened its horizons in every which way possible. The big banner films are not sitting back as they want to cash in their accounts with large amount of profits.
To achieve this they are now trying to lure the viewer with an amazing trailer, so that they go and watch the movie in theaters. Trailer of a movie is the first sneak peek which is communicated to the viewer by the makers so as to let them know what the whole movie is about. Thus it holds a lot of importance to attract the viewers and lead them to the theaters.
Few movies whose trailer grabbed the eyeballs of the viewer released in the year 2014 are- Gunday, Highway, Revolver Rani, Ek Villain, Kick, Haider, Finding Fanny, Bang Bang, Happy New Year and many yet to come.
The top notch people sitting right at the highest level of the industry are very clear of what they want to give out about their films to the viewers. A trailer can be of any length, ranging from sixty seconds to three minutes depending on the material that it has got to show to the viewers.
Pitching a perfect trailer in front of the viewers is not at all an easy task. A very clear perception is required while making a trailer, so that not too much is revealed about the movie and at the same time it also does all it can to make the viewers to become edgy with expectation to know more about the movie.